The MARS Difference 
MARS Foodservices is a division of Mars, Incorporated, specializing in meeting the needs of foodservice professionals. As a market leader with a variety of powerful brands, MARS Foodservices delivers trusted products and culinary expertise to meet consumer tastes and operator needs. Additionally, MARS is committed to leading the industry in sustainable and responsible practices. For more information, ideas, recipes, and culinary support, please visit www.MARSfoodservices.com or call 1-800-432-2331. Mars has also made new commitment of sustainability practices to help support a healthier planet, please visit https://www.mars.com/sustainability-plan/healthy-planet.
UNCLE BEN’S®
As a foodservice professional, your passion is serving delicious meals each and every day. Trust UNCLE BEN’S® brand, the #1 rice brand in the world, to keep your menu profitable and on-trend. Whether it’s UNCLE BEN’S® Rice – including Whole Grain Brown, Infused or International Grains like Durum Wheat Pearls – or Stuffing, we deliver superior quality, consistency and a proven value proposition.
For a quick UNCLE BEN’S® product search, go to MARS Foodservices Product Search.
Why Rice?
Rice delivers the perfect combination of appealing to consumer demands for flavor and nutrition and operator needs to keep food costs in line. It’s a versatile grain that’s used across the menu in all restaurant types to quickly elevate flavor and nutritional profiles of signature dishes.
Rice and Grains on the Rise
+ Rice Bowls have experienced a 56% growth rate on menus in the last 4 years1!
+ 59% of commercial restaurants menu rice2
+ Brown rice usage has 27.2% growth since 20113.
+ Salads using grains increased 76% in the last three years, across all US commercial restaurants4.
On Trend
Our chefs develop the taste-tempting recipes that target today’s hottest menu trends. Search our recipe database for idea starters!
Health-Conscious Whole Grains
Comfort Fare
Ethnic Flavor
Recipes
Search our database of hundreds of ideas for sides and entrées. Don’t see the solution you need? Let our culinary experts help craft the ideas that fit your menu. For customized solutions, call MARS Foodservices at 1-800-432-2331.
Superior Quality
The rice milling and quality assurance process of UNCLE BEN’S® is second to none for ensuring outstanding performance and a light, fluffy texture. UNCLE BEN’S® features an array of products to meet consumer and operational demands, including products for:
On-trend flavor. UNCLE BEN’S® Flavored Rice Blends and Mixes are available in a variety of flavor options from Cajun to Asian to Latin and beyond!
Easy prep and portion control. UNCLE BEN’S® INFUSED Rice is available in 13 varieties, with flavor infused into every grain. Make as little or as much as you need-no flavor packet necessary.
Nutrition and whole-grain goodness. Choose from a variety of UNCLE BEN’S® Whole Grain and Ancient Grain rice products and stuffing mixes to meet patron demands for healthy and flavorful grains.
Innovation and recipe ideas. Visit www.MARSfoodservices.com for endless recipes and ideas for every menu part and foodservice segment.
MARS Snack Brands
Brands on the Menu M&M’S®, SNICKERS®, TWIX®, DOVE®, and SKITTLES® brands are some of America’s most popular candies. By utilizing these brands in desserts, you can give your dessert menu the same can’t-say-no appeal – especially since 80% of customers agree that branded inclusions make for a better-tasting dessert5.
Cocoa Sustainability
Mars is the only major global chocolate manufacturer to work with the three main certification organizations: FairTrade, The Rainforest Alliance, and UTZ Certified. As of 2014, Mars pledges that 100% of their cocoa will come from certified sources by 2020.
Iconic Brands
M&M’S® – #1 global confectionery brand with the highest household penetration in the category6
SNICKERS® – #1 in unit sales with the #1 highest penetration singles bar in 13+M households6
TWIX® – #2 most consumed among the Hispanic demographic7
DOVE® – #1 global pure chocolate brand8
On Trend Recipes
With 63% of consumers eating dessert after a meal at least once a week9, our chefs understand the importance of unique, on trend desserts. Search our recipe database for idea-starters or contact our Mars Foodservices US team at 1-800-432-2331 regarding how we can help you and your new menu development team.
Sources: 1) Datassential Ancient Grain Report, 2015; 2) “Rice” Food Profile, Datassential Menu Trends, 2016; 3) “Brown Rice” Food Profile, Datassential Menu Trends, 2016; 4) Grains Report, Mintel, 2015; 5) MARS Foodservice Study, DataSsential 2015; 6) Nielsen Study, 2015-2016; 7) Nielsen, US xAOC, FY2013; 8) Dove Brand Story, 2015; 9) “Desserts Keynote Report”, DataSsential, 2015),